by Ganteng Boy
I’m fed up with reading about the entitlement dilemma that my generation (Millennials) is often associated with.
Long story short: we are over prepared for the wrong thing.
Let’s start with the fact that there are more millennials than other generations who graduated from college. Unfortunately, there wasn’t a class in college for life skills, financial planning or corporate etiquette. I get it dude.
Starting with the last topic, specifically how to crush email communication…
- Write the whole email then go back and edit it three times
- Remove words that don’t mean anything – I call ’em fillers. Words like “really”, “actually” and “very”
- Less is more. The majority of your audience, especially if you are trying to reach out to C-suite and mid-level managers, are reading their emails on their phones. Aim for 4 sentences, but no more than 7.
- Bullet point stuff. Reiterating point 3.
- Think 3rd grade level vocabulary. These are fast times and “ain’t nobody got time” to read an essay. Reiterating point 3.
- Write like you speak, and then repeat point 1.
- Have a call to action statement (e.g. follow the link to RSVP; or can you confirm that Tuesday 10/18 at 2PM is open on your calendar?)
- Cut out fake empathy (e.g. I hope you are doing well). If you feel inclined, keep it at a minimum to: I trust that you are doing well.
- Place your call to action statement early in the email, like second sentence early:
I trust that you are doing well. Can you let me know which would be best – Wednesday AM or Thursday PM of next week? I wanted to revisit our last talk about Social Cloud.
My contact info can be found below. I look forward to hearing back from you soon.
I am aligned on the <company’s name> account team at <your company> for customer experience and service automation solutions. I am looking to connect with <company’s name> professionals in the same space.
– <your name>